Today the media—driven by blogs—is assailed on all sides, by the crushing economics of their business, dishonest sources, inhuman deadlines, pageview quotas, inaccurate information, greedy publishers, poor training, the demands of the audience, and so much more. These incentives are real, whether you’re the Huffington Post or CNN or some tiny blog. They warp everything you read online—and let me tell you, thumbnail-cheating YouTube videos and paid-edit Wikipedia articles are only the beginning.
Everyone is in on the game, from bloggers to non-profits to marketers to the New York Times itself. The lure of gaming you for clicks is too appealing for anyone to resist. And when everyone is running the same racket, the the line between the real and the fake becomes indistinguishable. The Rise of the Manipulator At top of the pantheon of the media manipulators, of course, sits the late Andrew Brietbart. “Feeding the media is like training a dog,” he once said, “You can’t throw an entire steak at a dog to train it to sit. You have to give it little bits of steak over and over again until it learns.” And learned it did: they followed his lead exactly in the Shirley Sherrod story, and continue to fall for the manipulations of his student, James O’Keefe, who has ravaged NPR, ACORN, and many other liberal organizations.
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Latest Word on the Trail? I Take It Back
Everyone is in on the game, from bloggers to non-profits to marketers to the New York Times itself. The lure of gaming you for clicks is too appealing for anyone to resist. And when everyone is running the same racket, the the line between the real and the fake becomes indistinguishable. The Rise of the Manipulator At top of the pantheon of the media manipulators, of course, sits the late Andrew Brietbart. “Feeding the media is like training a dog,” he once said, “You can’t throw an entire steak at a dog to train it to sit. You have to give it little bits of steak over and over again until it learns.” And learned it did: they followed his lead exactly in the Shirley Sherrod story, and continue to fall for the manipulations of his student, James O’Keefe, who has ravaged NPR, ACORN, and many other liberal organizations.
More...
See also:
Latest Word on the Trail? I Take It Back
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