Saturday, February 23, 2008

Biggest ever Fairtrade switch by a UK company

  • Tate & Lyle announces its ambition to move its entire retail cane sugars range to Fairtrade, marking the largest ever switch to the ethical labelling scheme by any major UK food or drink brand.
  • In the first year alone, the switch will create a return of at least £2 million in Fairtrade premiums for cane farmers.
In an announcement expected to dramatically increase the amount of Fairtrade certified sugar sold in the UK, Tate & Lyle confirms today its ambition to move 100% of its retail cane sugars range to Fairtrade. It also establishes the accessibility of Fairtrade for all.

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Fairtrade Foundation Executive Director Harriet Lamb comments: “Fairtrade is already making a big difference to the lives of more than seven million people in the developing world, but there are millions more we'd like to reach. In terms of size and scale, this is the biggest ever Fairtrade switch by a UK company and it's tremendous this iconic UK brand is backing Fairtrade. We'd now like to encourage other companies of the same size and scale as Tate & Lyle to think actively about making a similar commitment. The more we can make Fairtrade the norm, the more its positive impact can be felt by farmers and their communities across the developing world.”...

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